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Drip campaigns, the direct marketing strategy that involves sending promotional pieces, such as emails, to your prospective leads over a period of time, have become a creative and successful way of building rapport and relationships. Many entrepreneurs, business owners, and even celebrities use drip campaigns to educate prospective leads about upcoming events, about products, and...

Cost Effective Design Solutions with Speedy Turnaround Times Technology. It’s changed the way the world communicates and conducts business; it evolves right before our eyes -- and those who adapt quickly maintain their competitive advantage in digital marketing while those who do not fall victim to their competitors. As aged software and practices become obsolete...

Developing campaigns and running ads is a basic element of marketing for every business, but how do you know if the money you’re spending is returning a profit? Measuring your outgoing expenditures against incoming profits is a best practice in marketing, and tracking your ROI ensures that your marketing spend is effective, efficient, and successful....