Back in the day, comparison shopping meant flipping through the Yellow Pages or spending hours driving from place to place. Those days are long gone! Today we have more touchpoints than ever before, allowing us to search for products and services whenever and wherever it's convenient. From social media to websites and emails, the path...
            In today's digital age, customer expectations are higher than ever. Instant gratification is now the norm, and businesses that don't meet these expectations risk falling behind. That’s not the best for your bottom line. Enter conversational marketing — an approach that leverages AI chatbots to create instant, personalized interactions...
As summer comes to an end and students and parents prepare to head back to the classroom, schedules are beginning to return to normal. As a gym or healthcare business owner, have you thought about that? Not just about school supplies and new clothes, back-to-school can also mean an uptick in your own business activities...